Communications and Facebook

I think it is important for Communications Majors to learn how to use social media because some of us will be involved in marketing and advertising in our near future. I think it will give us another perspective to bring to the table in our professional life. It also doesn't hurt to get a little creative with other aspects of life either! Not only will knowing how to create groups and events help us pass this class, it will help get us noticed in the blue collar world. As for me, I want to stick to event planning and wedding planning which I will be using social media all the time to market for my business and be successful in the generation of web 2.0

Thoughtful and creative posts matter when it comes to Facebook because it will catch someone's eye. It will help create business for the client or company you work for and it will get you noticed by others too! I think it is really important to create something eye popping. It could be for a campaign, an advertisement, a meeting, or an event.

We should be seeing this symbol in every restaurant or small business.It should be used on business card and websites. This symbol stands for a lot more than "Facebook". It stands for social networking, event pages, friends, members, status updates, photo sharing, marketing, advertising, news feed, etc. This can and will help businesses grow. I think this project was definitely interesting and it pointed out a lot of key things that companies and organizations should do when trying to promote their business via social media. 

The three organizations I chose are:

1. Hyde Park Steakhouse Buffalo
2. Queen City Professional Services, Inc
3. McKay's South Buffalo

I chose Hyde Park because I recently went there for dinner, and I actually found really great priced meals on the menu. Not many people I know have been there because it is "too expensive", but I think if they had a Facebook presence they would bring in more business. Every day if specials were posted and more and more people like the page, more and more people will be reached. I personally think the food is absolutely delicious! I used a special that the steakhouse has as an event on Facebook. This helped market and prote their reasonably priced deals.

Next, I have Queen City Professional Services, my mom actually just started this business. She asked me to help her make a Facebook presence because she wants more clients and she wants to be able to connect with her colleagues via Facebook as well. I am not completely sure what exactly she is doing with this company, because she is still in the process of setting goals and objectives for herself, but she wants to work on it with me. I did create a free consultation as an event to help her get clients. She does everything from individual to corporate insurance and  a free consultation will bring more clients to get to know her and her practices before deciding. It makes it more personable but still professional.

Last, I chose McKay's in south Buffalo. I am from south Buffalo and I grew up shopping at this place. Mostly for school uniforms and St. Patrick's Day attire. They carry more than just those things, but they are rarely busy. The store is only known by south Buffalonian's and they should reach out to other places in western New York.  I think this will help their business flourish. They had an instore only deal that anyone could get 30% off all Carhartt items. This will draw business because McKay's is a local, small business and they carry items and products that the general population in the area can use on a regular basis.